iCapture Blog

“There's a lot of automation that can happen that isn't a replacement of humans but of mind-numbing behavior.” —Stewart Butterfield, co-founder of Flickr and Slack

Think of all the tasks you do ...

You know that phrase, ‘You don’t know what you have until it’s gone’?

That rings true for thousands of companies across the world. With the ongoing Coronavirus health crisis, most face-to-face events ...

Avengers . . . assemble!

The Marvel Cinematic Universe has taken today’s movie industry by storm. The final Avengers movie, Avengers: End Game, is the highest grossing movie of all time. And even ...

As a marketer, you may have heard of the 80/20 Rule, or the Pareto Principle. An Italian economist named Vilfredo Pareto developed the concept in 1895 (hence the name). Since then, it has been ...

Sales reps, by nature, are creatures of habit. As a sales rep myself, I know from personal experience that reps thrive on consistency. Most reps go through a familiar routine day in and out to ...

As of January 1st, 2020, the California Consumer Privacy Act (CCPA) went into effect. You may have heard of GDPR, the European Union’s privacy act, which was put into practice in 2018. With the ...

You’ve probably heard about GDPR by now. But if you haven’t, here’s a quick recap: GDPR went into effect on May 25, 2018 after being approved by the European Union’s (EU) Parliament. Its goal is to ...

Amazon Prime shipping has revolutionized customer expectations. 

Since Amazon’s rapid popularity over the last decade, and being named the #1 brand in the world, they have shifted the paradigm of ...

Almost every resident in Dunn, North Carolina reads their local newspaper, The Daily Record. Why? The newspaper’s founder, Hoover Adams, explains their great success: “It's because of three things: ...

Emails are a primary source of communication in the business world—but sometimes we overlook their value in the event world. We put so much focus on face-to-face communication at events that we might ...